Health Center Networks of New York was looking for a new logo and name that truly reflected their new global positioning. Through a process of marketing analysis and brand building techniques we were able to provide them with a new design and marketing direction that was more inline to their future goals.
We supplied them with the means to direct their marketing efforts in a more meaningful and consistent manner.
As it states in their brand guide:
“HealthEfficient is more than a name. It’s our story—told in a way that shows what we stand for, what we do, and how we help. A key element to our brand is the tagline that often accompanies our name. Our tagline is a central message that captures our spirit, tells people what we stand for, and, like our name itself, makes a promise to our audience.”